Nonprofit Organizations Charities

Making Special Events Fit in the 21st Century by Robert Jackson

By Robert Jackson

E-book through Jackson, Robert

Show description

Read Online or Download Making Special Events Fit in the 21st Century PDF

Similar nonprofit organizations & charities books

Leadership: Succeeding In The Private, Public, And Not-for-profit Sectors

The members to this wide-ranging quantity search to outline precisely what management is or will be, and the way to successfully improve it. Guided by means of an strange framework that appears at management throughout diverse sectors and capabilities, they study what they view because the significant management demanding situations in hugely obvious for-profit, not-for-profit, and executive agencies through the global.

The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture

A very revised version of the must-have source for expanding your nonprofit's backside lineThis completely revised and up to date version of the best-selling publication The Ask is full of feedback, guidance, and down-to-earth suggestion that may provide the self belief to invite an individual for any dimension present, for any function.

Getting Your Share of the Pie: The Complete Guide to Finding Grants

Many businesses that desperately want monetary help omit possibilities for investment for 2 purposes: they do not have the data or assets to effectively pursue and win a provide or they're unaware of the diversity of percentages in inner most, federal, or state-sourced cash to be had to them.

Extra resources for Making Special Events Fit in the 21st Century

Example text

5 million to help you work your miracle, but you'll have to get sponsors to toss in another $500,000. 5. to create this theme? Or do you have in mind another religious theme you prefer? If so, use it, but do tell why in your RFP response. Churches, synagogues and other religious organizations in your metro area have entered into a consortium to design and sponsor a city-wide, seven-day event aimed at attracting all age groups, but with several elements having an especially strong appeal to teens and low-age adults.

Programming that will give it a spirited, high-action kick-off and a closing that will leave your constituency begging for more. Remember: your big ending show can be your first sponsor and attendance promotional effort for the coming year. I have given a suggested theme in each of my sixteen RFPs below, but you should feel entirely free to adopt and recommend one of your own for your chosen case. if you want to impress me as the issuer, you might even offer more than one. in any case, explain how you plan to weave that theme into every element of this eventdecorations, entertainment, signage, programming everything.

Proof? Consider the mega-numbers of huge national events that have combined to become a major multi-billion-dollar industry. Convention bureaus barely mask open warfare in vying for those dollars. 7. 8. Promotional EventsThis is a hybrid category, born from the mating of any of the above classifications with a commercial promotion of a product or service. There is a difference between (A) promotional events and (B) sponsored events:(A) is designed specifically and primarily to be a sales vehicle with the other event add-ons to attract more attention, appeal more widely to media, and often a commercial atmosphere; most frequently, a single company will cause the promotional event to be created and implemented, although product or company partners may be brought in when multiple joint marketing is deemed advisable; the sell need is primary, the event need is to serve as an important secondary support;(B) is in one of the first seven categories above, with usually more than one sponsor participating as a means of subsidizing the event while focusing public attention on their product or services; generally, the event itself is the "visible first purpose," the sell aspect usually being the "timid" secondary (but still very important) and more subtle.

Download PDF sample

Rated 4.48 of 5 – based on 44 votes