Made to Serve: How Manufacturers can Compete Through by Timothy Baines, Howard Lightfoot

By Timothy Baines, Howard Lightfoot

A accomplished, sensible creation to at least one of crucial new traits in production, globally

The supply of a carrier part as an extra worth whilst supplying items, servitization is all of the rage within the production area world wide. but, regardless of the transparent aggressive good thing about servitization, so much brands stay reluctant to enterprise into, what for them, is a wierd new global. Written via a crew of the world over revered servitization specialists and innovators, this e-book offers you a close highway map for effectively navigating the servitization terrain. not like such a lot authors at the topic who only sing the praises of servitization, Baines and Lightfoot offer you a framework for having access to the feasibility of adopting a services-led aggressive method on your corporation, in addition to ideas for designing and enforcing the types of carrier choices shoppers more and more are coming to expect.

  • Grounded in real-world perform and supported via a wealth of up-to-the minute study, this booklet is helping ease the way in which for brands contemplating adopting a servitization model
  • Shows how you can make the most your company's production advantage to construct a robust servitization aspect with out turning into "just one other prone company"
  • Provides a variety of illustrations and examples of services-led aggressive suggestions, with an emphasis at the complex providers most generally linked to servitization worldwide
  • Packed with attention-grabbing and instructive case experiences from best production agencies throughout sectors, together with Caterpillar, Rolls-Royce, Alstom, guy, Xerox and others

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Additional resources for Made to Serve: How Manufacturers can Compete Through Servitization and Product Service Systems

Sample text

They accumulate and use products in order to expand their sense of control over their environment and increase their perceived power. The urge to own an increasing number of objects results in ‘hyperconsumption’, in which the division between needs and wants becomes progressively blurred. This can be fuelled by advertising and the media. A partial consequence of this is a move towards cheaper, less durable products. This is accompanied by a gradual acceptance of disposability, and a stigma attached to second-hand products, repair and thrifty behaviour.

Html (11 January 2012). 29 30 MADE TO SERVE is presently higher than for products in many industries. Again, such general statistics are fraught with limitations, but evi­dence is growing that services are a sound business proposition for manufacturers. Recent studies in the UK reinforce this evidence. They show that of manufacturers adding a service proposition to their offerings, the majority of businesses (almost 60%) report revenue growth over the last five years. 10 Similar indications are apparent in the USA, Finland, and Singapore.

Indeed, the extent of services business activity within an economy can be directly linked to wealth. 6 illustrates the relationship between Gross Domestic Product per Capita and the share of employment in business services across European states. This helps to illustrate that as the business services sector develops, the average income in an economy goes up. Such evidence shows both the opportunity of services in developed economies and helps to explain why less developed economies look to develop services sectors.

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