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Growing Your Membership: 91 Ways to Recruit & Retain More by Scott C. Stevenson

By Scott C. Stevenson

Originally released by way of Stevenson, Inc., this useful source offers companies with techniques for recruiting and maintaining contributors and comprises examples of ways a number of nonprofit organisations have effectively elevated their club numbers.

Important issues lined include:

  • Staff engagement
  • Member testimonials
  • Award programs
  • Membership drives
  • Recognizing long term members
  • Attracting more youthful members
  • Member feedback
  • Member benefits
  • Community outreach
  • Loyalty cards
  • Entry-level techniques for brand new members
  • Retention rates
  • Reciprocity agreements
  • Networking
  • Attracting company members
  • Members recruiting members
  • Volunteers and membership
  • Loyalty building
  • Recognition awards
  • Effective renewal notices

Please notice that a few content material featured within the unique model of this identify has been got rid of during this released model as a result of permissions issues.

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Extra info for Growing Your Membership: 91 Ways to Recruit & Retain More Members

Sample text

All references to the IRC are to the Internal Revenue Code of 1986, as amended. See Rev. Rul. B. 101, Ex. C. 480 (1981). See Rev. Rul. 63-252, Ex. 4. Also see Victoria B. Bjorklund and Jennifer I. Goldberg, “How a Private Foundation Can Use ‘Friends Of’ Organizations,” International Dateline, August 1998, Issue 48 (Council on Foundations). S. public charities specifically formed to support foreign organizations are sometimes referred to as “friends of” organizations because they often bear names such as American Friends of Oxford University.

The overseas subsidiary will then claim whatever tax benefits are available under that country’s laws. S. tax laws are not involved. S. community foundations also grew rapidly in the 1990s. By their very nature, community foundations are formed primarily to support the geographic areas in which they are situated; however, they are playing an increasing role in international gifting. S. and foreign community foundations multiply and develop. The numbers confirm the author’s conclusion, based on her practice in international philanthropy, that a new awareness of global interconnectedness has developed in the post–Cold War era.

The Out of Corpus Requirement IRS rules specify that one private foundation cannot make grants to endow another. S. S. foundation’s grant to it must also meet the out of corpus requirement. The out of corpus rule requires that any grant from one private foundation to another must be spent by the grantee within 12 months after the close of the taxable year in which it received the funds. The grantee must take the grant funds “out of corpus” and spend them within the required amount of time. This policy is designed to ensure that such private foundation grants will be used for the public benefit and not to build the recipient organization’s investment portfolio.

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