By USA Information Resources Management Association
Worldwide enterprise is a vital part of our glossy financial system. such a lot companieslarge or small, overseas or localare stricken by the worldwide industry. The starting to be variety of brokers within the overseas marketplace creates robust call for for well timed and insightful scholarship within the field.Global enterprise: thoughts, instruments, and Methodologies is designed to supply scholars and students with an in-depth physique of information from the state of the art of contemporary company examine. This multi-volume reference examines serious matters and rising tendencies in worldwide company. With themes starting from dealing with new details know-how in worldwide company operations to ethics and communique ideas, this assortment is a invaluable reference device for teachers and practitioners alike.
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Additional resources for Global Business: Concepts, Methodologies, Tools and Applications
The Lodging Program presents an alternative to the housekeeping departments of lodging establishments (Proctor and Gamble, 2005). Technology licensing is a contractual arrangement in which the licensor’s patents, trademarks, service marks, copyrights, trade secrets, or other intellectual property may be sold or made available to a licensee for compensation that is negotiated in advance between the parties. A technology licensing agreement usually enables a firm to enter a foreign market quickly, and poses fewer financial and legal risks than owning and operating a foreign manufacturing facility or participating in an overseas joint venture.
A technology licensing agreement usually enables a firm to enter a foreign market quickly, and poses fewer financial and legal risks than owning and operating a foreign manufacturing facility or participating in an overseas joint venture. In considering the licensing of technology, it is important to remember that foreign licensees may attempt to use the licensed technology to manufacture products in direct competition with the licensor or its other licensees. FRANCHISING Franchising is not a business itself, but a way of doing business.
As a comprehensive collection of research on the latest findings related to multinational and multicultural enterprises, Global Business: Concepts, Methodologies, Tools and Applications, provides researchers, administrators, and all audiences with a complete understanding of the development of applications and concepts in global business. Given the vast number of issues concerning usage, failure, success, policies, strategies, and applications of global business in organizations, Global Business: Concepts, Methodologies, Tools and Applications addresses the demand for a resource that encompasses the most pertinent research in global business development, deployment, and impact.